North American Speciality Laminations. Screenshot.

A Wisconsin company that makes laminations for the building products industry will open an operation in Roanoke County, Gov. Glenn Youngkin announced today. North American Speciality Laminations will invest $42 million and create 44 jobs, according to a release from the governor’s office.

The company’s new 57,000-square-foot production facility will be located at 5185 Benois Road and will serve NASL’s East/Southeast customers.

The company is based in Osseo, Wisconsin. In 2021, it opened a western outlet in Reno, Nevada.

North American Specialty Laminations’ decision to establish its mid-Atlantic operation in Roanoke County reinforces the many advantages leading manufacturers can find in Virginia,” Youngkin said in a statement. “Advanced manufacturing companies are a strong cluster in the region, which offers the skilled workforce and higher education connections to guarantee a robust talent pipeline for the future. We look forward to supporting NASL as they ramp up in the Commonwealth.”

The company is owned by the Boston-based private equity investment firm Building Industry Partners.