Before joining Cardinal News, Zachary played a pivotal role in Marketing and Communications at Radford University, where he crafted strategies that significantly elevated the university’s digital presence. He later took on content management at Groupon, where he led initiatives that broadened audience engagement and optimized online visibility. As a proud resident of Christiansburg, Zachary is deeply committed to his local community and is passionate about driving growth in the Southwest and Southside Virginia regions. At Cardinal News, he is dedicated to amplifying the voices of the communities we serve, ensuring that their stories are heard and their perspectives are represented.